The CAFE Week of Action has been celebrated in Cyprus once again, with Apollon Limassol celebrating Total Football #TotalAccess during the campaign.

Since 2013, CAFE has held its annual Week of Action campaign to celebrate access and inclusion within the world's most popular game. Initially starting in Poland and Ukraine, as a legacy project of UEFA EURO 2012, the initiative has since spread across Europe and beyond.

Apollon Limassol have taken part in the last three CAFE Week of Action campaigns, with previous activities including the airing of CAFE videos on stadium screens, VIP hospitality experiences for disabled fans and a school visit with the first-team players discussing the importance of inclusion.

This season, Apollon celebrated #TotalAccess at two matches taking place during the CAFE Week of Action. Promotional materials for both matches - a Cyprus Coca Cola Cup match against Karmiotissa and a playoff match against AEL Limassol - featured CAFE branding and encouraged supporters to discuss the match using the hashtag #TotalAccess.

These posters were published on the club's official social media channels.

The Apollon first team players also took part in a pre-match ceremony, coming together for a team photo with a CAFE Week of Action banner. The image, featuring the eleven starting players, also includes the Apollon Limassol club logo as a sign of our continued cooperation.

Everyone at CAFE would like to thank Apollon Limassol for their continued support, and for joining us once again to celebrate Total Football #TotalAccess!

Published 12/03/2019